Scaling Up

By Verne Harnish

David Olofinsky writes:

This is a must read for anyone looking to grow and scale up a genuine business; it could be one of the most important books you’ll read. It’s the type of book you’ll find yourself reading time and again, as it’s packed with pure gold, cover to cover.

You’ll read sections that feel it’s discussing the exact issue you’re facing in your business and it’s like the author has been in that exact same predicament. He’ll explain what it is you’re facing, why it is that way and then what you need to do.

The insights are practical and make so much sense. You’ll no doubt discover a strategy to start move things in the right direction.  


It’s been over a decade since Verne Harnish’s best-selling book Mastering the Rockefeller Habits was first released. Scaling Up (Rockefeller Habits 2.0) is the first major revision of this business classic which details practical tools and techniques for building an industry-dominating business. This book is written so everyone — from frontline employees to senior executives — can get aligned in contributing to the growth of a firm. Scaling Up focuses on the four major decision areas every company must get right: People, Strategy, Execution, and Cash. The book includes a series of new one-page tools including the updated One-Page Strategic Plan and the Rockefeller Habits ChecklistTM, which more than 40,000 firms around the globe have used to scale their companies successfully — many to $10 million, $100 million, and $1 billion and beyond – while enjoying the climb!

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